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A City is Not a Site Map

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    • Presentation speakers

    Early in August 2012, the City of Vancouver unveiled an entirely new vancouver.ca website, built from the ground up with new technology and content strategies, to serve as the City of Vancouver’s user-centered presence on the web. What’s unique about the City’s new site is the thought put into the radical redesign of the site. Employing a user-centered design process combined with a comprehensive content strategy, the City embarked on a path that is known for maximum benefits for users with maximum efficiencies for internal processes.

    This presentation by Gordon Ross of OpenRoad, the firm that carried out the UX research and design, discussed the preliminary work that went into forming the overall project vision, which laid for foundation on which to build a comprehensive content strategy, and paved the way for the content team to bring that vision to life.

 

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